The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Project 84
Agency: CALM - Campaign Against Living Miserably / London + adam&eveDDB / London + This Morning, ITV / London
Client: CALM - Campaign Against Living Miserably Category: Events & Experiential
Price On Our Lives
Agency: McCann / New York + March For Our Lives / Florida
Client: March for Our Lives Category: Events & Experiential
The Whopper Detour
Agency: FCB / New York + O Positive / New York
Client: Burger King Category: Events & Experiential
Broadway the Rainbow
Agency: DDB / Chicago + Mars Wrigley Confectionery / Hackettstown
Client: Mars Wrigley Confectionery Category: Events & Experiential
Shitty Paper – Made from hate
Agency: Philipp und Keuntje / Hamburg + Goldeimer / Hamburg
Client: Goldeimer gemeinnützige GmbH Category: Events & Experiential
Kraft Now Pay Later
Agency: Leo Burnett / Chicago
Client: Kraft Heinz Category: Events & Experiential
The Flip
Agency: We Are Unlimited / Chicago + We Are Unlimited/The Marketing Store / Chicago + DDB New York / New York City + DDB Canada / Vancouver
Client: McDonald's Category: Events & Experiential
Carling Black Label Soccer Song for Change
Agency: Ogilvy South Africa / Cape Town
Client: Ab-InBev Africa Category: Events & Experiential
Victory Fridge
Agency: 3PM Agency (Weber Shandwick in partnership with PMK-BNC) / New York
Client: ABInbev, Bud Light Category: Events & Experiential
Carnival: Ship for a Snap
Agency: Anomaly / New York
Client: Carnival Cruise Line Category: Events & Experiential
The Fake News Stand
Agency: TBWA\Chiat\Day / New York + Design by Disruption / New York + Rebel and Rogue / New York
Client: Columbia Journalism Review Category: Events & Experiential
Project Free Period
Agency: DDB Mudra Group / Mumbai
Client: Johnson & Johnson Category: Events & Experiential
The Unknown Face
Agency: FF / Paris + Historial de la Grande Guerre de / Péronne
Client: L'Historial de la Grande Guerre de Péronne Category: Events & Experiential
Sleeping Flags
Agency: Rothco | Accenture Interactive / Dublin + Antidote / Dublin + Raygun / Dublin
Client: O.N.E. Category: Events & Experiential
Amazon Jurassic Box Experience
Agency: Tool / Santa Monica + Amazon Advertising / Santa Monica + Universal / Universal City
Client: Prime Video Category: Events & Experiential
Black Spots Campaign
Agency: X-Line Co., Ltd. (dentsu group) / Taipei
Client: Taiwan Star Telecom Co., Ltd. Category: Events & Experiential
Bordeaux 2050
Agency: McCann Paris / Neuilly sur Seine + Weber Shandwick France / Neuilly sur Seine
Client: The Association of Journalists for the Environment Category: Events & Experiential
Distracted Goalkepper
Agency: Tech and Soul / São Paulo + Uber / São Paulo
Client: Uber Category: Events & Experiential
The Bridal Uniform
Agency: BBDO Pakistan / Lahore + Ali Xeeshan Theater Studio / Lahore
Client: UN Women Category: Events & Experiential
The Unbreakable Rainbow
Agency: 180heartbeats + JUNG v MATT / Warsaw
Client: Unilever - Ben&Jerry's Category: Events & Experiential